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Chips Ahoy! brand launches its first-ever gluten-free chocolate chip cookie, a major innovation in response to consumer demand. The product underwent extensive development to ensure a superior taste and texture, delighting both cookie fans and the gluten-free community. This launch follows the success of OREO Gluten-Free cookies and signals Mondelēz International's commitment to expanding its gluten-free offerings. The Chips Ahoy! Gluten-Free cookies will be available nationwide in May, marking a significant milestone for the brand.
CLIF BAR has launched a new integrated advertising campaign, 'The Most Important Ingredient is You,' emphasizing the role consumers play in turning CLIF BAR goodness into everyday greatness. The campaign features world-renowned CLIF Athletes and everyday people showcasing how they turn personal passions into action. The brand aims to deepen its connection with consumers by highlighting how its products fuel individual actions and accomplishments. The campaign includes video ads on broadcast TV, the TradeDesk, and YouTube, along with social media content on Instagram, TikTok, and Facebook.
Mondelēz International, Inc. (NASDAQ: MDLZ) has had its near-term 2030 greenhouse gas reduction targets and 2050 net-zero target validated by the Science Based Targets initiative (SBTi). This approval showcases the company's commitment to sustainability and creating a more sustainable snacking company. Mondelēz International has made significant progress in reducing emissions, increasing renewable energy usage, and designing recyclable packaging. These efforts align with the company's Vision 2030 growth strategy, highlighting sustainability as a important focus.
Mondelēz International reported Q1 2024 results with net revenues increasing by 1.4% driven by Organic Net Revenue growth of 4.2%. Despite a challenging operating environment, the company posted solid top-line results with strong pricing execution and effective cost management. Diluted EPS was $1.04, down 31.6%, while Adjusted EPS was $0.95, up 16.3%. Cash provided by operating activities was $1.3 billion, with a return of capital to shareholders at $1.1 billion.