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Alteryx, Inc., a leader in AI for enterprise analytics, revealed research findings on the perception of Generative AI (genAI) in 2024. While 78% of businesses find genAI valuable, 42% of the general public are fearful of its future. Businesses use genAI mainly for data analysis, while the public uses it to search for information. Concerns include AI hallucinations impacting trust, data privacy, security, and reliability challenges. Many businesses plan to invest more in genAI, but there are worries about misinformation, job replacement, and potential misuse by hackers. Data literacy and ethical considerations are key to unlocking AI's full potential.